Our Ownership

Mark Hayes, Business & Operations Manager & Jonny Davies, Owner

At SMS Group Ltd, we pride ourselves on offering unparalleled soccer tours that go beyond the ordinary. Our tours include exclusive experiences such as the Ambassador Elite Player Mentorship, where participants receive guidance from top-tier players, and a private Q&A session with a FA referee, providing unique insights into the world of professional football, our a presentation from a leading UK Head of Recruitment. Additionally, participants have the opportunity to take photos with all domestic English trophies, creating unforgettable memories.

We also offer player representation upon request, ensuring that aspiring footballers receive the support and exposure they need to advance their careers. Our tours are connected with Ofsted schools, allowing us to provide English lessons as part of the experience. This educational component ensures that participants not only improve their football skills but also their language abilities, making the experience enriching and holistic.

Each of our tours is bespoke, tailored to meet the specific needs and preferences of our clients. Whether you desire a more culturally immersive experience or a focus solely on football, we can adapt our tours accordingly. We believe that language is not just a generic skill but a social gift that enhances cultural understanding and personal growth.

At SMS Group Ltd, we are committed to delivering unique, high-quality tours that provide lasting benefits and memories for all participants.